LAW FIRM BRANDING FOR FISHER DORE
Fisher Dore are Queensland’s largest criminal defence law firm.
Fisher Dore wanted to create a brand and an online presence that set their firm apart from the competition in the criminal defence field. The main driver for this was Fisher Dore’s approach to their work, their philosophy and their team are quite different to the usual criminal defence firm. This core of truth was a vital part in developing their brand strategy and their design outcomes.
POMO launched the website in April 2016 following a six month strategy, design and development appraisal.
The site needed to be SEO friendly - it is essential that the Fisher Dore's clients find the site fast and can access clear information quickly.
Copywriting of key branding messages was undertaken by POMO.
Photo shoot to generate exclusive imagery and bespoke perspective was undertaken.
Clean interface, minimal, concise direct unambiguous messaging.
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